Heinz is the most global U.S.-based food company, with a world-class portfolio of powerful brands holding number-one and number-two market positions in more than 50 countries. Luckily, I had the opportunity to design their interactive e-learning software for the marketing team.

Interactive Design

The idea behind the interactive software was to train and educate staff via gaming elements - challenge, success, leveling, scoring - in the context of a real work environment. The design needed to be flexible for different contexts, as well as easy to use and understand.

The main menu, where the user selects from a number of options.

In the context of a conversation with the manager of a restaurant.

The resulting score screen, denoted by progress dials and score read-out.

“Kin has been an invaluable creative resource for our small business. From designing and developing our website, to establishing the look and feel for our client projects, he has consistently provided us with inspired design concepts and polished, professional deliverables.”

Alex Watson & David Conner
Founders, Candent Learning
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